The Cape Whale Route was officially launched at a gala celebration in Hermanus recently. The route was designed to highlight the various tourism attractions in the region, including whale-watching, shark-cage diving, wine routes and eco-tours. Says Clinton Lerm, Chairman of the Cape Whale Coast Destination Management Organisation: “The name ‘Cape Whale Coast Route’ was not created as a marketing tool but as a way to draw attention to the wealth of wonders, both natural and man-made, that can truly be found nowhere else in the world. It was time for South Africa's 'Undiscovered Gem' to be discovered.”
Derived from: Tourism Update
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